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Public Relations School

22 days until event begins

What you will learn

3 evenings, $100 (dinners included)

The success of your organization, cause, or candidate depends on how well a message is communicated by the media, so the words you use matter.

Attend the Leadership Institute's Public Relations School and discover how to translate the words you want to use into a media strategy for positive coverage.

You'll learn to:

  • develop the right message for your target audience
  • use social media to spread that message
  • build valuable relationships with the media

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Details

Starts Tuesday, March 13

Tue. 13 6:00 - 9:15 PM
Wed. 14 6:00 - 9:15 PM
Thu. 15 6:00 - 9:15 PM

Location:
Leadership Institute
Steven P.J. Wood Building
1101 N Highland St
Arlington, VA 22201 Map
Cost

$100.00 $15.00 discount for early registration until 3/6/18 Your Cost: $85.00

Manager

Autumn Campbell's Photo

Autumn Campbell

Contact Autumn with your questions.

Your faculty

Molly (Fuhs) Drenkard

Molly (Fuhs) Drenkard

Manager of Corporate Communications, Anheuser-Busch

As manager of corporate communications at Anheuser-Busch, Molly Drenkard leads the U.S. government affairs communications efforts supporting the company's Federal Affairs and State Affairs organizations.

Prior to jo...

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Ashley Carter

Ashley Carter

Ashley B. Carter is the Director of Coalitions for Independent Women's Forum and Independent Women's Voice, the preeminent organizations of women who promote free markets, limited government, and personal liberty.

P...

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Jim Eltringham

Jim Eltringham

Vice President, Advantage, Inc.

Jim Eltringham is Vice President of Advantage, a grassroots voter contact and mobilization firm. He has designed and implemented public affairs campaigns for major brands, advocacy organizations, and political campaigns on...

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Ivy ElZaatari

Ivy ElZaatari

Ivy is the Executive Assistant to Senator Rand Paul and Director of Donor Relations for RandPac. Prior to this, Ivy was the Youth Leadership School Director at the Leadership Institute where she traveled the country every ...

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Gabriella Hoffman

Gabriella Hoffman

Media Strategist and Consultant

Gabriella Hoffman is a media strategist based in the Washington, D.C. metro area. She specializes in social media strategy, public relations/marketing, digital strategies, and speaking/trainings.

Gabriella previousl...

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Mark Pfeifle

Mark Pfeifle

President and CEO, Off the Record Strategies

Mark is founder and president of the strategy and communications firm, Off the Record Strategies. Mark was deputy assistant to the president and deputy national security advisor for strategic communication and global outre...

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Laura Rigas

Laura Rigas

Laura Keehner Rigas is the Communications Director for the Massachusetts Secretary of Education, and is responsible for early education, K-12, and higher education in Massachusetts. As an appointee for Governor Charlie Bak...

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Patrick Royal

Pat has successfully helped numerous clients execute effective communications plans to gain positive media coverage for their campaigns.

Over his career, Pat has helped clients to navigate the media process by obtai...

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Adrienne Royer

Adrienne Royer

Digital Communications Strategist, CMDI

Adrienne joined CMDI in 2014 as the Digital Communications Strategist in order to manage social media, CMDI's blog and external marketing.


Previously, Adrienne served as the Online Grassroots Manager for the ...

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