What you will learn
The Campaign Management School teaches you how to win elections. This premier campaign training provides future candidates, campaign managers, and staff with the tools and information necessary to organize a winning campaign with a strong grassroots organization and an effective media strategy.
Regardless of the level of your political experience, learn the experts' secrets of an effective campaign from announcement to Election Day. Our faculty includes today's most experienced campaign professionals.
You will learn how to:
- Write a campaign plan
- Develop a winning campaign strategy
- Target and identify voters
- Manage grassroots outreach
- Raise funds
NOTE: The Campaign Management School is not designed for current candidates, but many of the lectures are helpful. If you are running for office now, you'll also benefit from attending the following LI programs: Public Speaking Workshop, Advanced Public Speaking Workshop, One-on-One Public Speaking Workshop, Introduction to Television Techniques, On-Camera Television Workshop, One-on-One Television Workshop, and High-Dollar Fundraising.
Details
Starts Monday, August 9
Mon 9: 9:00 AM - 5:00 PM EDT
Tue 10: 9:00 AM - 5:00 PM EDT
Wed 11: 9:00 AM - 5:00 PM EDT
Thu 12: 9:00 AM - 5:00 PM EDT
This training is online.
Cost
$150.00
$50.00 discount for early registration until 8/2/21
Your Cost: $100.00
What graduates say
Michelle Litjens
Former Wisconsin State Representative
"Another LI grad elected to office. I couldn't have done it without you."
Samuel Saad, III
Councilman, Naples, Florida
"LI training is INVALUABLE. It is essential for success in politics whether you're an elected official or an activist. Going to LI's Campaign Leadership [now Management] School was the jumping off point from volunteer to professional campaigner. I use those skills to manage my business and my political office."
Alonzo Baldonado
State Representative (NM) District 8
"This was my first time running for public office, and it was against a political veteran. It was a tough race, but LI gave me the education needed to run a successful campaign."